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Mission Statements for HDVDarts

In 1922, Compton Mackenzie bought a gramophone and, within 2 months, 1200 discs at the cost of about $25,000 in today's money. He listened to all these discs for about a year, and then founded Gramophone magazine. In the first issue he stated his mission: "Our policy will be to encourage the recording companies to build up for generations to come a great library of good music." [Source: January 2014 Gramophone, page 3.]

In 2007 I built a modest home theater in a spare bedroom. I fell in love with fine-arts HDVDs as Compton Mackenzie fell in love with his gramophone. In 2007, I founded www.HDVDarts.com and started writing about HDVDs by coding HTML in a text editor. For about 5 years I bought every fine-arts title that was published for HD TV. I and my wonks are learning to write reviews about fine-arts recording that are a bit different from what has been done before. And by collecting the reviews in a dynamic website that we can constantly edit and improve, we are creating a new genre of review literature that is different from the magazines and books of the past.

Our first mission will be a knockoff of Mackenzie: A policy of HDVDarts is to encourage recording companies to build up for generations to come a great library of fine-art works to be shown via HDVD in home theaters.

To encourage the publishers of fine-art HDVDs to do better, we have devised the Wonk Worksheets that you can find in our Special Stories section. With these worksheets, we can record and analyze the details of video content---i.e. how well the TV director has done shooting the show. We strive to use the worksheets in our grading. We also publish the worksheets so any peer can check our work. And if you want to be a wonk, just print a worksheet from the website and go to work! Never before in the history of our galaxy has any art critic published an opinion that can be checked for accuracy.

Our second mission focuses on consumers: A policy of HDVDarts is to help every consumer develop his or her personal excelsisphere, i. e., a universe or library of the best HDVDs available for his or her edification and enjoyment. We will do this by locating all fine-art HDVDs published anywhere, excluding items that fail to meet best practice standards, and providing critical reviews with grades to the end that the consumer can assemble the highest quality library that that the consumer's interests and budget will allow.

Our third mission focuses on the fine-arts recording publishing industry: A policy of HDVDarts is to publish with each of our reviews all information about the creation of the disc that is given on the packaging of the disc or on the recorded program itself to the end that the website becomes a "newspaper of record" for the fine-arts recording publishing industry. (At this writing we have provided this information in only several prototype reviews.)

To me, the advent of HDVD (limited for now to the Blu-ray disc) is more important even than the original invention of both sound recording and television. For the first time, we can see and hear fine-arts works recorded with a quality that does them reasonable justice. And the field of fine-arts HDVD is still in its infancy and can only improve.

I do not, however, claim that fine-arts recordings can ever be replacements for seeing and hearing art live. What we have in our home theaters is merely an illusion that is more or less analogous to the real thing. But through the magic of HDVD, everyone in the world can have a chance to enjoy the illusion. Everyone can at least dream of having a ticket to the the Paris Opera, the Concertgebouw, or the Royal Ballet. Everyone can support artists in their own communities. Most of us working now on HDVDarts will not live long enough to see how good it can get. But we may one day be recognised as one of the first groups outside the recording industry to grasp the importance of HDVD.

Last updated June 29, 2017